LuxeLegs

For luxury loyalty programmes

VIP travel for your members. It costs your programme nothing.

Private chauffeured travel as a members' benefit for clubs, luxury retailers and hotel groups.

Give your members a private car to the airport, to dinner, to a fitting or home from an event, with a driver who knows how to look after them. Many of them already travel this way. You add LuxeLegs as a benefit of membership and recommend it: there is nothing for you to run, book or manage. Your members choose to use it, and deal with us directly.

A benefit members use between visits, and fewer empty car miles when they do.

Why it works for your programme

A benefit you add, not an operation you take on.

Members of a club, a store's top tier or a hotel group expect to be looked after door to door. LuxeLegs adds private travel, door to door, to what membership is worth, with nothing for your team to do beyond recommending us.

  • Nothing to add to the budget

    It costs your programme nothing. You add LuxeLegs as a members' benefit and point people to it. There is no fee to carry and no line of spend to sign off.

  • Nothing for you to run

    No fleet, no drivers, no dispatch, no booking desk and no liability. Members book with us directly and we look after the network of vetted, licensed drivers and executive cars behind it.

  • A benefit that fits the brand

    An executive car and a discreet, professional driver are the standard your members already expect from you. It carries your service beyond your own front door.

Where members use it

The journey either side of the experience.

Your members judge you on the whole evening or the whole trip, not just the part that happens on your premises. A calm journey there and home is the part most brands leave to chance.

  • To and from the airport

    The run to Heathrow before a holiday or the ride home after a long flight, with a driver waiting at arrivals rather than a queue at the taxi rank.

  • Evenings and events

    Dinner, a launch or a members' event, and a car home afterwards without hunting for a taxi at closing time.

  • Appointments and shopping

    A fitting, a personal shopping appointment or a collection, with a car outside and somewhere to put the bags.

The sustainability case

You are not putting cars on the road. You are pointing members to journeys that already exist.

Luxury brands are asked more about their footprint each year. Since 28 October 2026, operators confirm each leg they list in the LuxeLegs app is already booked to run, so when a member rides one, the empty miles of a dedicated car are not driven. Your programme runs nothing, and no offsets are involved.

A worked example

Take a members' evening for 200 guests. If just 10 members went home on a LuxeLegs journey averaging 30 miles, they would ride legs already booked to run, and no dedicated car would be sent out empty to collect them. If each dedicated car would have driven its fare distance empty, that is 300 empty miles not driven on one evening, or at least 80 kg of CO2e at the UK Government 2026 figure for an average car of 0.267 kg per mile. With one such evening a week for a year, it comes to at least 4 tonnes of CO2e.

Illustrative, using the UK Government 2026 conversion factor for an average car (0.267 kg CO2e per mile) and assuming one empty leg for each dedicated journey. Members and operators make the reduction; your programme makes the option available.

  • Avoided empty running

    A dedicated car is usually sent out empty to collect, and often drives back empty too. When a member rides a leg that is already booked to run, those empty miles are not driven.

  • What your programme can say

    You are not claiming to have cut your own emissions. You are giving members the option of a journey that is already running, and you can say exactly that.

  • How members travel

    A members' benefit with something specific to say about how your members travel.

How it works

Three steps, and nothing for you to run.

  1. 1

    You add us as a benefit

    LuxeLegs becomes a named benefit of membership. We agree how it is presented, and you recommend it to your members. That is the whole of your side.

  2. 2

    Members choose to use it

    A member books a private transfer with us directly. Many already travel this way, so it needs no persuading, only pointing somewhere better.

  3. 3

    We look after everything else

    The driver, the car, the vetting and the liability are all ours. Your programme carries none of the operation and none of the risk.

What happens after you get in touch: we agree how the benefit is presented to your members and how you want to recommend it, then make it live. No integration project, no fleet, no ongoing effort from your team.

And there is more in it for you

Reasons a loyalty team will value this.

  • A fresh reason to value membership

    A benefit members feel between visits gives them another reason to earn and keep their tier with you, at no cost to the programme.

  • Value without a fleet

    A premium service you can put your name to without buying, contracting or running a single vehicle. You recommend it and we provide it.

  • Looked after door to door

    The member's first and last impression of the evening is a car at the kerb with the door held open, not a taxi queue in the rain.

  • Coverage without capex

    A network of vetted, licensed operators and executive cars across the UK. The benefit reaches members where they live and travel, with nothing for you to build.

  • An ESG line based on fewer miles

    Recommending journeys that are already booked to run gives your programme a travel line based on miles not driven, with no offset and no cost.

  • No operational load

    No drivers to manage, no dispatch, no bookings, no liability. Your team recommends a benefit and we run everything behind it.

Questions and straight answers

What a loyalty team usually asks.

Adding the benefit

What does it cost us to add this?

Nothing. You add LuxeLegs as a benefit your members can choose to use, and recommend it to them. There is nothing for you to run, book, price or manage. Members deal with us directly and we look after the travel network behind it.

What do we actually have to do?

Recommend us to your members as a benefit of membership. That is the whole of it. You do not operate anything, book anything or set any rates.

Member experience

Is the experience genuinely premium?

Yes. An executive car and a vetted, licensed driver, from operators we check before they can list. The member should notice the service, not the mechanism behind it.

Can members book any journey they like?

Members book from journeys our operators have listed, many of them cars already heading that way. Choice is best on busy routes, airport runs and city centres, and grows as more operators list.

Sustainability

What is the sustainability claim based on?

Fewer vehicle miles. Operators confirm each leg they list is already booked to run. A member riding one means no second car is sent out empty, which cuts vehicle miles for each trip. LuxeLegs does not use offsets. Your programme does not claim the reduction as its own; it makes the option available by recommending the service.

A benefit worth adding

Look after members beyond your door.

Costs nothing and needs nothing from your team to run. Let us show you how it would work for your members.